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Stephen Silver

Challenge:

Elevate the brand positioning of Stephen Silver to reflect one of the premiere timepiece and jewelry houses in the country.

Discover ShSilver.com >

SOLUTIONS:

Gluttony took inspiration for Stephen Silver's new look and feel from their iconic logo and utilized a new color palette and style guide that put their exceptional jewelry and watches front and center.

By limiting distractions and creating a consistent brand identity, their superior product was further distinguished allowing Stephen Silver to set themselves apart from their competitors.

Based in the San Francisco area, the branding needed to evoke a more comfortable ambiance when compared to the frenzied New York City industry. Gluttony tapped into Stephen Silver's core values and key differentiators to best understand their positioning within the context of the market.

RESULTS:

As a respected authority on brand identity, Gluttony's work with Stephen Silver was featured in the May 2016 issue of Instore Magazine.

The article showcased the rebranding process with insights from the Gluttony team into the color choices, styling, and consistency across platforms.

RESULTS:

As a respected authority on brand identity, Gluttony's work with Stephen Silver was featured in the May 2016 issue of Instore Magazine.

The article showcased the rebranding process with insights from the Gluttony team into the color choices, styling, and consistency across platforms.

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Email: email@gluttony.com    Phone: +1 212-229-0907    Fax: +1 212-229-0476

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